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MARKETING CONCEPTS AND DECISION MAKING
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1987 年出版700 页ISBN：0314852425
THE ESSENCE OF MARKETING RESEARCH
1986 年出版211 页ISBN：0132848295
SERVICES MARKETING A STRATEGIC APPROACH
1998 年出版225 页ISBN：0131065270
THE LIBOR MARKET MODLE INPRACTICE
2006 年出版270 页ISBN：0470014431
WATER ALLOCATION AND WATER MARKETS
1995 年出版77 页ISBN：0821335286
MEASURING MARKET RISK SECOND EDITION
2005 年出版390 页ISBN：0470013036
MARKETING FRONTIERS CONCEPTS AND TOOLS
2004 年出版623 页ISBN：1592600905
CAPITAL MARKETS:INSTITUTIONS AND INSTRUMENTS
1992 年出版162 页ISBN：0136014364
MARKETING:CONTEMPORARY CONCEPTS AND PRACTICES
1982 年出版698 页ISBN：0205076564
ADVERTISING AND THE MARKET PROCESS
1988 年出版216 页ISBN：0936488212
