MARKETING MANGAGEMENT STRATEGY AND CASES FIFTH EDITION
1989 年出版958 页ISBN:0471601659
Marketing Management Cases Planning And Executing Marketing Strategy Second Edition
William M.Weilbacher1975 年出版387 页ISBN:
MARKETING MANAGEMEN:STRATEGY AND CASES 3RD EDITION
1982 年出版821 页ISBN:0471098477
BUSINESS MARKETING STRATEGY:CONCEPTS AND APPLICATIONS
V.KASTURI RANGAN BENSON P.SHAPIRO ROWLAND T. MORIARTY1995 年出版354 页ISBN:
STRATEGY AND THE BUSINESS LANDSCAPE TEXT AND CASES
PANKAJ GHEMAWAT DAVID J.COLLIS GARY P.PISANO著2222 年出版388 页ISBN:0201357291
MARKETING COURSE:MARKETING STRATEGY 884-48600
DR.DONALD W.ECKRICH2001 年出版465 页ISBN:0390262692