创造性毁灭 全球网络经济条件下的企业生存战略 business survival strategies in the global internet economy
李·W. 麦克莱特,保罗·M. 瓦阿勒,拉尔·L. 卡茨主编;谢祖钧,刘陆先译2007 年出版305 页ISBN:7811055112
本书向读者展示了全球网络经济条件下的企业生存战略。探讨了创造性毁灭对企业的商业模式和股东价值的影响,并为读者提供了如何运用创造性毁灭的方法。...
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