KENNETH L.BERNHARDT THOMAS G.KINNEAR2222 年出版767 页ISBN：
CASES IN MARKETING MANAGEMENT REVISED EDITION
KENNETH L.BERNHARDT1981 年出版0 页ISBN：
CASES IN MARKETING MANAGEMENT Issues for the 1990s 2nd edition
1992 年出版650 页ISBN：0131163515
MARKETING MANAGEMENT TEXT AND CASES
JOHN A.QUELCH ROBERT J.DOLAN THOMAS J.KOSNIK2222 年出版848 页ISBN：
STRATEGIC MARKETING MANAGEMENT CASES SEVENTH EDITION
DAVID W.CRAVENS2002 年出版685 页ISBN：
STRATEGIC MARKETING MANAGEMENT CASES SIXTH EDITION
DAVID W.CRAVENS AND CHARLES W.LAMB1999 年出版624 页ISBN：
