CONSUMER BEHAVIOR AND MARKETING ACTION FIFTH EDITION
HENRY ASSAEL2222 年出版788 页ISBN：
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J.PAUL PETER AND JERRY C.OLSON1996 年出版738 页ISBN：
CONTEMPORARY MARKETING AND CONSUMER BEHAVIOR:AN ANTHROPOLOGICAL SOURCEBOOK
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CONSUMER BEHAVIOR:BUILDING MARKETING STRATEGY
DEL L.HAWKINS2000 年出版774 页ISBN：0072316020
CONSUMER BEHAVIOR:BUILDING MARKETING STRATEGY 9/E
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CONSUMER BEHAVIOR BUILDING MARKETING STRATEGY 8/E
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