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ELECTRONIC COMMERCE μ?×óéì??àí??ó?êμ?ù
??????±à2013 年出版354 页ISBN：9787513022323
本书从资源整合的视角，系统性研究了当代电子商务的发展历程，阐释了电子商务管理中成功案例的作用机理和当前我国电子商务产业发展的瓶颈，并进一步从企业微观层面剖析电子商务演化的驱动因素，为想学习和涉足该领...
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