Global marketing : foreign entry
local marketing & global management2000 年出版604 页ISBN:
GLOBAL MARKETING SECOND EDITION
WARREN J.KEEGAN MARK C.GREEN2222 年出版594 页ISBN:0130842680
Global marketing management (second edition)
Masaaki Kotabe Kristiaan Helsen2222 年出版741 页ISBN:
GLOBAL MARKETING STRATEGIES THIRD EDITION
JEAN-PIERRE JEANNET H.DAVID HENNESSEY1995 年出版896 页ISBN:0395710456
Basic Marketing:a global-managerial approach
William D.Perreauit2222 年出版844 页ISBN:
BASIC MARKETING A GLOBAL-MANAGERIAL APPROACH
WILLIAM D.PERREAULT2222 年出版869 页ISBN: