THE DARTHELL MARKETING MANAGER'S HANDBOOK SECOND EDITION
STEUART HENDERSON BRITT NORMAN F.GUESS1983 年出版1293 页ISBN:
ESSENTIALS OF MARKETING A GLOBAL-MANAGERIAL APPROACH
WILLIAM D.PERREAULT,E.JEROME MCCARTHY2222 年出版624 页ISBN:0072464208
STRATEGIC MARKETING PROBLEMS CASES AND COMMENTS FOURTH EDITION
ROGER A.KERIN ROERT A.PETERSON2222 年出版735 页ISBN:0205103332
DO-IT-YOURSELF MARKETING RESEARCH SECOND EDITION
GEORGE EDWARD BREEN A.B.BLANKENSHIP2222 年出版303 页ISBN:0070074461
STRATEGIC MARKETING PROBLEMS:CASES AND COMMENTS SIXTH EDITION
ROGER A.KERIN ROBERT A.PETERSON2222 年出版720 页ISBN:0205142427
STRATEGIC MARKETING PROBLEMS CASES AND COMMENTS TENTH EDITION
ROGER A.KERIN ROBERT A.PETERSON著2222 年出版696 页ISBN:0131421840
STRATEGIC MARKETING PROBLEMS CASES AND COMMENTS NINTH EDITION
ROGER A.KERIN ROBERT A.PETERSON著2222 年出版729 页ISBN:0130276618
简单就是营销力 the secret to effective marketing
(马来)萨尼·T. H. 高著;陈然译2006 年出版196 页ISBN:7509201233
本书内容主要有:思考简单化、营销方向简单化、解决策略简单化、营销组合简单化等。
FACEBOOK MARKETING FOR DUMMIES AWILEY BRAND 5TH EDITION
JOHN HAYDON2015 年出版324 页ISBN:9781118951323
STATE OF THE ART MARKETING RESEARCH SECOND EDITION
A.B.BLANKENSHIP GEORGE EDWARD BREEN ALAN DUTKA1998 年出版454 页ISBN: