INTERNATIONAL MARKETING ANALYSIS AND STRATEGY FOURTH EDITION
SAK ONKVISIT2003 年出版594 页ISBN：0415311330
MARKETING PRACTICES AND PRINCIPLES FIFTH EDITION
RALPH E.MASON AND PATRICIA MINK RATH STEWART W.HUSTED RICHARD L.LYNCH1995 年出版588 页ISBN：
BASIC MARKETING A MANAGERIAL APPROACH TENTH EDITION
E.JEROME MCCARTHY1989 年出版734 页ISBN：
BUSINESS MARKETING A MANAGERIAL APPROACH SIXTH EDITION
ROBERT W.HAAS1995 年出版859 页ISBN：0538847522
TRAVEL AND TOURISM MARKETING TECHNIQUES SECOND EDITION
ROBERT T.REILLY1988 年出版327 页ISBN：0827333005
Marketing in Travel and Tourism Fourth Edition
Victor T.C.Middleton2009 年出版502 页ISBN：
THE BASIC ARTS OF MARKETING SECOND EDITION
RAY L.WILLSMER1984 年出版272 页ISBN：009155991X
FUNDAMENTALS OF MARKETING EIGHTH CANADIAN EDITION
MONTROSE S.SOMMERS JAMES G.BARNES WILLIAM J.STANTON MICHAEL J.ETZEL BRUCE J.WALKER1998 年出版706 页ISBN：0075600676
Fundamentals of marketing seventh canadian edition
Montrose S.Sommers and James G.barnes and Michael J.etzel and Bruce J.walker1995 年出版798 页ISBN：0075525143
MARKETING MANAGEMEN:STRATEGY AND CASES 3RD EDITION
1982 年出版821 页ISBN：0471098477
