Quantative methods in marketing second edition
Graham J.Hooley and Michael K.hussey1999 年出版464 页ISBN:186152417X
MARKETING RESEARCH MARDETING ENVIRONMENT THIRD EDITION
WILLIAM R.DILLON THOMAS J.MADDEN NEIL H.FIRTLE1994 年出版760 页ISBN:
BUSINESS MARKETING STRATEGY:CONCEPTS AND APPLICATIONS
V.KASTURI RANGAN BENSON P.SHAPIRO ROWLAND T. MORIARTY1995 年出版354 页ISBN:
CONSUMER BEHAVIOR:BUILDING MARKETING STRATEGY 9/E
DEL I.HAWKINS AND OTHERS2004 年出版790 页ISBN:
BASIC MARKETING A MANAGERIAL APPROACH EIGHTH EDITION
1984 年出版841 页ISBN:0256030197