CONSUMER BEHAVIOR:BUILDING MARKETING STRATEGY
DEL L.HAWKINS2000 年出版774 页ISBN：0072316020
PROMOTION AND INTEGRATED MARKETING COMMUNICATIONS
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Marketing ethics an international perspective
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Routledge Handbook Of Political Marketing
Jennifer Lees-Marshment2015 年出版388 页ISBN：1138908764
A preface to marketing management
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European Marketing Data and Statistics 2013
2012 年出版405 页ISBN：9781842645871;1842645870
